Amazon’s highly anticipated annual sales event for Prime subscribers, known as Prime Day, is set to take place in mid-July this year. The two-day sales extravaganza is exclusive to Amazon Prime members and promises exciting deals on a wide range of products.
This year, Prime Day will kick off at 12:01 AM PT / 3:01 AM ET on Tuesday, July 16th, and will run through Wednesday, July 17th. The event is likened to Black Friday in terms of the level of discounts offered, with many sought-after items being dropped to some of their lowest prices of the year.
Prime members can look forward to exclusive deals on a variety of brands, including tech giants like Sony and Peloton. However, a significant portion of the best deals are expected to be on Amazon’s own products such as Echo speakers, Fire TV devices, Ring cameras, Kindles, Eero routers, and more. Leading up to the event, Amazon is already offering “lowest price ever” deals on many of these items.
In addition to discounts on physical products, Prime Day also features great deals on digital goods and services. New subscribers can avail of five free months of Amazon Music Unlimited, up to 50 percent off select movies and shows, and discounts on Prime Video Channels. Prime members can also enjoy $15 off orders of $75 or more at Amazon Fresh stores or sign up for three free months of Amazon’s grocery delivery subscription.
Competing Sales Events
While Prime Day is Amazon’s flagship sales event, competing retailers such as Walmart often try to steal the spotlight with rival sales. Walmart’s recently announced Walmart Deals event on July 8th is one such example. Amazon, however, collaborates with select partners, including smaller brands like PopSockets, to offer equivalent sales. Customers can purchase directly from these brands using Amazon’s “Buy with Prime” option.
Prime Day is not limited to the US but is also held in countries like the UK, Spain, Australia, Germany, Mexico, Japan, and nearly 20 other regions worldwide. This global reach ensures that Prime members from around the world can take advantage of the exclusive deals and discounts offered during the event.
Amazon’s Prime Day event promises exciting deals and discounts on a wide range of products, from tech gadgets to digital services. Prime members can look forward to exclusive offers, special promotions, and the opportunity to shop from a variety of brands. With competing sales events and global participation, Prime Day has solidified its place as one of the most anticipated shopping events of the year.
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